Why is Sustainable Wax better?

The use of Soybeans in modern consumer products has now become quite prevalent and soybeans have rightly earned the title of “King of Beans”. Soybeans are now being used so extensively that their production has increased 15 times from what it was in the 1950s. 80% of the world’s soybean stock comes from just three countries, The United States, Argentina and Brazil. Soybean has revolutionised the culinary world with products such as soy sauce and tofu. But most recently soybeans have made an impact in another sector with soy wax. 

The advent of soy-wax candles has pushed the generic paraffin wax candles to the back of people's preferences as the ecological impact of candles influenced buying decisions. Being a natural product, soy-bean has gained popularity with conscious consumers and this popularity has had a positive impact at all levels of the economy.

An increase in demand for soy wax has boosted the local economy and benefited local farmers and growers. The mainstream attention to this sector has also promoted a transparent production process including the adoption of better farming practices. Soy-wax candles are more economically sustainable for local communities.

Paraffin wax requires the already depleted and non-renewable oil reserves for production, and even though it is cheap it creates a negative impact on the environment in the long run. Soy wax on the other hand is produced from renewable natural resources that do not put a strain on the environment and the economy. In addition to being natural and renewable, soy wax also promotes the research and development of newer farming and more efficient farming practices which are integral for human survival. Unlike soy wax, paraffin wax and its source, crude is more prone to price-fixing by big conglomerates. 

Soy wax candles also last longer than generic candles making them a better investment for the long run. Since soy wax has a higher melting point it burns slower than paraffin candles making it last longer. Soy wax also burns at a cooler temperature, meaning that the melted wax pool that usually forms at the base of the wick when candles burn is not as hot as its paraffin alternative. This makes soy wax a better alternative and less of a hazard for potential burn injuries.

Wax spills on clothes, furniture and floor from generic wax spills are also harder to clean as opposed to soy wax. Soy wax can be easily cleaned with water and soap saving your time and items for longer which is also good for the environment. We all love scented candles and soy wax scented candles are a million times better than paraffin candles because the consistency of soy wax ensures a better aroma throw in comparison.

Check out some soy wax air fresheners by Pravaah to reminiscence memories with familiar flavours. 

Social responsibility and mindfulness have not only become a part of business strategy for sustainable growth but it is now also determining the force of conscious consumerism. Lifestyle choices are now being influenced by the economic impact of consumer culture and hence sustainable soybeans are thriving in such a conducive environment. Soy wax is not only healthier and good for the environment and you but they also promote a more responsible culture of consumer products that are gaining momentum in the 21st century.

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